The prompt
Launch Background Agent, Clanker Coffee's cold brew concentrate, with a full ad campaign you research, write, design and produce entirely in code. Context you should know: this is going into a video watched by a large audience. Your campaign is put on screen next to three other frontier models given this identical prompt. The comparison is blind. Never put your model name, your company's name, or any mention of which AI made it anywhere in what you build: not in on-screen text, credits, video frames, file names, code comments, or metadata. Clanker Coffee Co. is a specialty roaster in Chicago. Everything the company owns is in `./clanker-kit/`: the brand book, logos, labels, product photography (`product-photos/05-background-agent.png` is the bottle), fonts, colors, and `PRODUCTS.md`. Background Agent is a 32 fl oz cold brew concentrate, $18. Deliver all of this: 1. **Research** (`research/ads.md`). Use the `adlib` command to pull real, currently running ads from Meta's Ad Library for coffee, cold brew and beverage brands, and look at what the strongest ones do: hooks, formats, offers, visual patterns. Cite every ad you draw on by brand and ad ID. End with the five patterns you will steal and why. 2. **The campaign** (`campaign/brief.md`). One audience, one big idea, the message, the offer, and the copy for every ad and video below. 3. **Static ads, built in code.** At least eight finished ads across feed (1080x1080), portrait (1080x1350) and story (1080x1920) sizes, built with HTML, SVG or canvas and exported to PNG in `ads/`. 4. **The launch video.** A 30 to 60 second launch film at 1920x1080 with sound, rendered to `video/launch.mp4`. 5. **The vertical cut.** The launch film re-edited for 1080x1920, not just cropped, rendered to `video/launch-vertical.mp4`. 6. **Short-form videos.** Three more vertical videos, 15 to 30 seconds each, each built on a different hook from your research, rendered to `video/short-1.mp4`, `video/short-2.mp4`, `video/short-3.mp4`. 7. **A gallery page** (`index.html`) that shows the whole campaign: the research summary, the brief, every ad and every video, playable. Rules: every frame and every ad is rendered by code you write yourself (canvas, SVG, WebGL, Blender scripts, Python, anything you write), and every video is exported straight to MP4 with ffmpeg. Do not use HyperFrames, Remotion, Motion Canvas or any other video framework or template tool. No stock footage and no AI video generators. You may use the kit's images and the image generator for still imagery. Stay on brand. Watch every video you render and fix what is wrong before you finish. DONE when: all seven deliverables exist, every video plays with sound at its stated size and length, every ad is exported at its stated size, and the gallery page shows all of it.
The exact prompt from the article.
The builds
Muse Wonder Full · Screenshot of the buildRuns in your browser




